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| Kendall Regional Medical Center (KRMC) creates innovative Digital Signage Program
The KRMC implemented a very creative way to communicate with their employees: The Kendall TEAM TV Channel. Using LCD and plasma screens placed in employee hallways and cafeteria, the hospital created an internal “TV channel” that shows dynamic content to inform and entertain employees.
The content of the channel is internally co-produced between Digital Signage Services, LLC with the collaboration of the Human Resource Department and the Marketing and Public Relations Department. It includes birthdays of the month, Employees of the Month, Special Events, Calendar of Activities, Training Schedules and Employee Benefits.
The system also provides an online tool that allows for posting of electronic messages directly by the project leader in the hospital. This is used for emergencies and last minute information.
Smooth background music is also utilized thus creating a very relaxing atmosphere to offset the typical stressful hospital environment. “The idea is to communicate with the employee in a such a way that is not invasive nor takes much of their time but, at the same time, is refreshing and entertaining” says Peter Jude, project leader at KRMC.
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